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Overview:
Isobar is 6,000 people in over 85 locations across more than 45 markets globally, united by belief in the power of “Ideas Without Limits.” As digital technology continues to transform businesses and brands, what they can do has no boundaries. They take up new challenges with an open mind about the structure, team, technology and creative solution necessary to deliver the best possible outcome for clients.
Longcopy Project Approach Project Approach:
They configure your Isobar team for your specific engagement. Whether they are delivering a complete high-level, global brand strategy or simply defining the role for a particular platform in a local market, they start with how people, brands, and markets behave and interact.
Isobar combines the power of storytelling with the creative use of technology to inspire people and motivate behavior. Data and technology help them create emotional responses in ways that don’t irritate or interrupt consumers, but add value, delight, and surprise to daily life.
They design, develop, deploy, and support e-commerce, content, and consumer-engagement platforms globally, across technology frameworks, with teams headed by some of the world’s most experienced and respected technology leaders. Isobar configures teams and capabilities around client requirements – from preferred technology and back-end integration needs, to the most appropriate project management methodology. They have developed a suite of proprietary processes – from iterative quality assurance to bespoke tools for local market deployment – that helps us deliver on time, on budget, and to the highest standard.
The most important platform in any digitally enabled experience is the human one. So the Isobar approach to experience design has people at its heart, from insight and research, to rigorous testing and optimization. They combine content, visual design, user experience design, and technology to develop engaging, effective experiences that drive measurable value. Their experience design practice works in close collaboration with their broad and deep development capability, which ranges from sophisticated front-end, to best-in-class e-commerce platform deployment and optimization.